Outsourcing or additional expertise, two different views.  

Outsourced Marketing

Outsourcing or additional expertise, two different views.  

Does your business need to find new customers or clients?

Do you need more marketing expertise but don’t want to recruit a senior employee?

If your business needs to find new customers or clients, or if you require more marketing expertise but don’t want to recruit a senior employee, engaging a fractional or part-time marketing director or team can be the answer.

Outsourcing is often seen as a way to cut costs, which can be perceived negatively. However, it can also be viewed as a way to bring expertise into a business without the high cost. Many part-time directors will work with a business not only managing the planning and implementation, but also overseeing third-party relationships, such as creative and digital agencies.

An alternative solution is engaging a part-time marketing function. This approach will be led by a senior marketer who will work with the owners and/or board to develop and implement a marketing strategy. In addition, they will be supported by a team who can manage much of the delivery of the marketing activity.

Our business has been operating this service for over twenty years, and in recent times, we have evolved our offering to expand the service, improve the level of digital knowledge, and continue to deliver marketing excellence for our clients.

You may ask how we have achieved this. The simple answer is we now have a team based abroad whose technical knowledge is second to none. This setup also allows us to expand or reduce support as required, meaning our clients don’t have unnecessary costs. Always led by a senior marketing professional in the UK, we now have the resource and flexibility to deliver cost-effective marketing solutions for any size business.

Whether you are a small but growing business needing a complete marketing solution or a large business needing support on a specific project, we can help.

To find out how we can help your business grow and deliver your marketing, email me owen@ewo.uk.com or call me 01844 273026.

159 responses to “Outsourcing or additional expertise, two different views.  ”

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