Is the world broken, or can we all play our part in the recovery?

Author Archives: admin

Is the world broken, or can we all play our part in the recovery?

More and more these days, I find myself reading the news in the morning and becoming increasingly fed up with…

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The real challenge of ESG

ESG, (Environment, Social, Governance) it seems that every conference, every meeting, every media article is talking about ESG and what…

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UK accounting watchdog tightens scrutiny of ESG in company audits, or do they?

I was reading an article on the Reuters website on Monday titled “UK accounting watchdog tightens scrutiny of ESG in…

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Is government grant to steel industry the right way forward and how can CSR drive profit?

Last weekend the news was revealed that the UK government will be giving £300 million to the two biggest stell…

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Why have I been so passionate about CSR for so long?

As a young marketer, many years ago, before mobile phones were an essential part of the corporate tool kit, I…

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Twitter, angel or devil in the new world of Musk.

Twitter, angel or devil in the new world of Musk. As a profession, one of the biggest challenges we have…

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One of the biggest challenges facing businesses of all shapes and sizes at the moment is recruitment

One of the biggest challenges facing businesses of all shapes and sizes at the moment is recruitment and retention of…

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Out of sight, out of mind, the importance of regular communications.

During tough economic times, a lot of organisations will, quite rightly, look at ways they can reduce their overheads. In…

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Fractional CMO – Confusing or the right way forward?

Marketers are constantly criticised for creating new ways to describe products and services, the simple aim being to distinguish them…

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I feel like I am experiencing déjà vu, or is it here we go again.

I feel like I am experiencing déjà vu, or is it here we go again. As soon as Russia invaded…

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How to gain a competitive advantage?

How to gain a competitive advantage? That is one of the most common questions I get asked when working with…

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